SHIB Collaborates with CDSA to Lead Blockchain Innovations in Media & Entertainment

**Shiba Inu Partners with CDSA to Explore Blockchain Opportunities in Media and Entertainment**

Las Vegas (NAB Show), April 11, 2024 (GLOBE NEWSWIRE) — SHIB, the interconnected family of digital assets and solutions built on the Ethereum blockchain, including the popular global cryptocurrency Shiba Inu, has announced a groundbreaking partnership with CDSA (Content Distribution & Security Association). This collaboration aims to explore the unique opportunities enabled by blockchain technology in the media and entertainment industry.

**Enhancing Content Security and Authenticity**

As the industry grapples with concerns surrounding deepfakes and plagiarism in the era of artificial intelligence, CDSA is at the forefront of ensuring content security, authenticity, and protection. By teaming up with SHIB, CDSA will leverage the expertise and insights of the blockchain ecosystem to enhance its members’ understanding and utilization of innovative technologies.

**A Blockchain-First Perspective**

Shytoshi Kusama, the Lead Developer of Shiba Inu, expressed excitement about providing a “blockchain-first perspective” to CDSA’s work. With CDSA representing major players in the media and entertainment sector, this partnership is poised to drive forward-thinking strategies that harness the power of blockchain and artificial intelligence convergence.

**About CDSA (Content Distribution & Security Association)**

Established in 1970, CDSA is the primary association for individuals involved in various aspects of the media supply chain within the Media & Entertainment industry. Its members include major content producers and partners across the media ecosystem. CDSA’s activities encompass Working Groups, Events, the ME-ISAC, and weekly Communications. Notable board members include industry giants such as Adobe, Amazon, Disney, Netflix, and more.

**About SHIB**

SHIB is a leading decentralized finance (DeFi) ecosystem that has garnered a massive following worldwide. With a strong presence on social media platforms and innovative technologies like SHIB:The Metaverse and Shibarium, SHIB is at the forefront of driving decentralized solutions. Its ecosystem includes tokens like $SHIB, $LEASH, and $BONE, as well as unique NFTs known as SHIBOSHIs.

For more information about CDSA and SHIB, visit their official websites at [CDSA](https://www.cdsaonline.org/) and [SHIB](https://shibatoken.com).

**Contact:**

Xenia von Wedel
President, Transform Group
Email: shi@transformgroup.com

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